Yes Online Marketing
Request Free Audit
Call Now

Performance Max Consultant for Shopify and eCommerce Stores

Most Performance Max problems are not about budget. They are about what you are feeding the campaign. A weak product feed, broken conversion tracking, or poorly structured asset groups will waste spend regardless of how much you put in.

I’m Phil Adair, a Sydney-based Google Ads specialist and Performance Max Consultant. I work exclusively with Shopify and eCommerce stores to fix Performance Max, Google Shopping, and Merchant Centre performance. You deal directly with me, not a junior account manager.

Request My Free Google Ads Audit

For Shopify stores spending $2,000 or more per month on Google Ads.

Request Your Free Audit

Send through your Shopify URL and a few details about your current Google Ads setup.

I’ll review the obvious leaks.

I look at your Performance Max campaigns, Merchant Centre, product feed, conversion tracking, and landing pages.

You Get Clear Findings

I tell you exactly what is wasting budget or holding back results, and what I would fix first.

Fix the Priority Issues

If it makes sense to work together, I clean up your account, feed, and Shopify setup properly.

What You Get With Yes Online Marketing

Shopify and Google Ads Specialist

I work exclusively with Shopify and eCommerce stores. Not retail, not hospitality, not lead gen. This is all I do, so I spot problems generic agencies miss.

Merchant Centre and Feed Experience

Most PMax problems start in the feed. I know how to find and fix disapprovals, feed quality issues, and shipping mismatches that quietly kill Shopping performance.

You Deal Directly With Me

No account managers, no juniors, no handoffs. When you email or call, you get Phil. The person who reviewed your account is the same person managing it.

No Lock-In Contracts

I do not tie clients to long agreements. If the work is delivering results, you stay. If it is not, you can leave. It keeps me accountable and keeps the relationship honest.

Does This Sound Like You?

  • You’re running Google Ads for your Shopify store but aren’t sure what’s actually working
  • Performance Max is spending, but the results feel inconsistent
  • Your Google Merchant Centre or product feed has issues you have not found yet.
  • You want better ROAS before increasing your ad budget
  • You need someone who understands Google Ads, Merchant Centre, and Shopify as one system, not three separate things.

What You’ll Get From the Free Google Ads Audit

  • A review of your Google Ads and Performance Max campaigns.
  • A check of your Google Merchant Center and product feed setup
  • Clear findings on wasted spend or tracking problems
  • Practical recommendations on what to fix first
  • No hard sell and no obligation
Request My Free Google Ads Audit

Frequently Asked Questions

I’ll look for issues in your Google Ads, Performance Max, Merchant Centre, product feed and Shopify setup, then explain what should be fixed first.

Yes. This service is focused on Shopify stores because Google Ads, Merchant Center and product feed performance are closely connected to how your Shopify store is set up.

Not straight away. You can start by sending your Shopify store URL and a short summary of what you’re struggling with. If deeper review is needed, I’ll explain what access would be required.

Yes. The free audit is designed to identify obvious issues and give you a clearer view of what may be hurting performance. There is no hard sell and no obligation.

This is best suited to Shopify stores already spending at least $2,000 per month on Google Ads, or stores preparing to scale.

It is more common than you would think. Most of the accounts I review have been managed generically, without any real understanding of Shopify, product feeds, or Merchant Center. That is usually where the problems start.

For existing campaigns with structural fixes, meaningful improvement usually shows within two to four weeks. PMax needs time to re-learn after changes. New campaigns have a four to six week learning period before performance stabilises.

My role as your Performance Max Consultant is to look beyond surface-level Google Ads numbers and check the setup that actually affects sales: feed quality, Merchant Centre issues, conversion tracking, landing pages and budget allocation.

Success Stories

Phil has provided us with consistent high quality advice on how to strategically optimise our digital spend for the best results. Highly recommended.
5 Star Rating
Derek JonesD&M Research
I have been working with Phil for over two years now with our Google Ads Campaign management. I find Phil easy to work with and very approachable. Since working with Phil we can see a measurable increase in our business.
5 Star Rating
Chris BonnellHarvey Norman Security
Choosing Yes Online Marketing was a game-changer for our brand. Phil’s innovative digital strategies breathed new life into our online Google Ads campaigns. The results were beyond our expectations – increased leads, higher conversion rates, and a more robust online presence.
5 Star Rating
Brendan McKellar
I was referred to Yes Online Marketing by a good friend. I can honestly say that I have been impressed from the very beginning. Phil is on top of everything. Couldn't ask for a better team to be working on my website, SEO and Google Ads campaigns. You guys are awesome!
5 Star Rating
Heidi AlbertiriThe Lifestyle Edit
Phil really knows his stuff when it comes to digital strategy, and through this has been able to demystify this often complex arena many times for me.
5 Star Rating
Steve SheppardStoryBrand
Really happy with Phil and his team at Yes Online Marketing. We have been working with Phil for a few years now and highly recommend him. Yes Online Marketing designed our website, and does our Google Ads marketing. Phil is very easy to talk to, professional and provides excellent service.
5 Star Rating
Jason PattersonPatterson Property Advisors
Phil took the time to understand our business and crafted highly effective ad campaigns that delivered outstanding results. His strategic approach, data-driven insights, and hands-on management made all the difference. If you're looking for a professional and reliable team to manage your Google Ads campaigns, I highly recommend Yes Online Marketing!
5 Star Rating
LindaSynergy Coffee Co
I have been through a few marketing agencies to manage my Google Ads, though none have worked. Yes Online Marketing set my campaign live today, and within the first few hours I have already received inquires about my business! Cannot thank Phil enough. I have already referred three other businesses to use them for their Google Ads. Thanks again Phil.
5 Star Rating
Kimberley LaurenceMiss Intuitive
Highly recommend YES Online Marketing! Their SEO and digital marketing strategies have made a huge difference to our website traffic and online visibility. From Google Ads management to detailed SEO audits and website optimisation, Phil really knows how to get real results.
5 Star Rating
Michele TsaoucisYoga For You
I cant speak highly enough Phil and his services. Professional, prompt & an outstanding attention to detail. After many other companies failed for us Phil has been a real breath of fresh air. He has taken our SEO and Google Ads to a whole new level.
5 Star Rating
Marcus ClimoBold Architectural Windows & Doors
Phil has done an amazing job boosting our Google Ads performance and improving our SEO rankings. Since working with him, we’ve seen a real jump in website traffic and qualified leads, which has made a big difference to our business. What I like most is how approachable and transparent Phil is — he actually explains what’s going on instead of hiding behind jargon. I highly recommend Yes Online Marketing.
5 Star Rating
Karen LindleyDiamonds By Design
Request My Free Google Ads Audit

A clear first look at where your Shopify ad budget may be leaking

If you run a Shopify store and your Google Ads results feel inconsistent, the issue may not be your budget. It may be your Performance Max setup, product feed, Google Merchant Center, tracking, product pages or landing page experience.

This free audit is designed to identify issues that may be wasting spend or holding back ROAS, so you know what to fix before increasing your ad budget.

You work directly with me - no juniors, no outsourcing, and no generic agency waffle.

What is included in the free Google Ads audit?
The free audit is a practical first look at the obvious issues that may be hurting your Google Ads results. I review common problems across your Google Ads setup, Performance Max campaigns, Google Shopping visibility, Google Merchant Center, product feed, tracking and landing page experience.
Do you specialise in Google Ads for Shopify stores?
Yes. I work with Shopify and eCommerce businesses that need help improving Google Ads performance, especially across Performance Max, Google Shopping, Merchant Center, product feed quality, conversion tracking and landing page issues. The goal is to find where budget may be leaking and what should be fixed first.
Do I need to give you access to my Google Ads account straight away?
No. You can start by sending your Shopify store URL and a short summary of what is happening with your Google Ads. If a deeper review is needed, I will explain exactly what access would be useful before anything else happens.
Why is my Performance Max campaign spending but not converting?
Performance Max can spend without converting when Google is working from poor signals. Common causes include weak product feed data, poor conversion tracking, unclear campaign goals, low-quality creative assets, uncompetitive pricing, poor landing pages or products being pushed that are unlikely to convert profitably.
Can you check my Google Merchant Center account?
Yes. Google Merchant Center is often where Shopify Google Ads problems begin. I can review issues such as product disapprovals, feed errors, missing attributes, weak product titles, incorrect categories, pricing mismatches, stock availability problems and policy warnings.
Can you review my Shopify product feed?
Yes. Product feed quality has a major impact on Google Shopping and Performance Max results. I can review your product titles, descriptions, categories, images, variants, pricing, stock status, product attributes and feed structure to identify issues that may be limiting performance.
Why are my Shopify products not showing properly in Google Shopping?
Common reasons include Merchant Center disapprovals, missing GTINs, weak product titles, incorrect product categories, policy issues, price mismatches, stock mismatches, variant problems, feed sync issues or product data that does not match your Shopify store clearly enough.
Can you help identify conversion tracking issues on Shopify?
Yes. Tracking problems can cause Google Ads to optimise from bad data or report results incorrectly. I can review obvious issues involving Google Ads conversions, GA4, purchase events, enhanced conversions and Shopify checkout tracking.
Why are my Google Ads getting clicks but not sales?
Clicks without sales usually point to one or more problems: weak search intent, poor product feed quality, uncompetitive pricing, unclear shipping information, low trust, slow pages, tracking issues or campaigns sending traffic to pages that are not strong enough to convert.
Why is my Google Ads ROAS low for my Shopify store?
Low ROAS can be caused by wasted spend, poor campaign structure, weak product data, bad tracking, uncompetitive offers, low-converting product pages, unclear shipping messaging or Google Ads optimising toward the wrong conversion actions. An audit helps identify the most obvious problems first.
What ad budgets do you usually work with?
This free audit is best suited to Shopify stores already spending at least $2,000 per month on Google Ads, or stores preparing to scale. Smaller stores can still enquire, but the clearest patterns usually appear when there is enough spend and data to review properly.
Is the free Google Ads waste check really free?
Yes. The free audit is designed to identify obvious issues and give you a clearer view of what may be hurting performance. There is no hard sell and no obligation. If there are clear problems worth fixing, I will explain the next best step.
Can you manage my Google Ads after the audit?
Yes, if there is a good fit. The audit is designed to identify the main issues first. If your account needs ongoing management, Performance Max optimisation, Merchant Center cleanup, product feed improvements, tracking fixes or landing page recommendations, I can explain the best next steps.
Do you only work with Sydney Shopify stores?
I am Sydney-based and this page is focused on Sydney Shopify stores, but I can also work with Shopify and eCommerce businesses across Australia.

Before You Spend Another Dollar on Google Ads, Request a Free Audit

Send through your Shopify store URL and a few details about your current Google Ads setup. I’ll take a look for issues in Performance Max, Google Merchant Centre, product feeds, tracking and landing pages.

No hard sell. No obligation. Just a clear first look at what may be hurting your results.